Privacy Policy

Last updated: May 2026

Welcome to AllergyAva.com (“we,” “our,” “us”). Your privacy is important to us, and this Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.allergyava.com (the “Site”).

Please read this policy carefully. By using our Site, you agree to the terms of this Privacy Policy. If you disagree with the terms, please discontinue use of the Site.

1. Information We Collect

We collect information from you in the following ways:

A. Information You Provide Voluntarily

  • Email Address: When you sign up for pollen alerts or subscribe to newsletters, you voluntarily provide us with your email address.
  • ZIP Code or Location: To provide local pollen count data and alerts, we may collect the ZIP Code you submit.

B. Automatically Collected Information

When you visit our Site, certain information is automatically collected about your device and usage through tools such as Google Analytics and Microsoft Clarity:

  • IP address and general geolocation (city, region, or country level)
  • Browser type and version
  • Operating system
  • Pages visited and time spent
  • Clicks, scrolls, and interactions (via Microsoft Clarity session recordings)
  • Referring and exit pages
  • Device information (such as type, model, and screen resolution)

This data helps us understand how users interact with AllergyAva.com and enables us to improve the user experience.

2. How We Use Your Information

We may use the information we collect to:

  • Provide accurate and localized pollen count data
  • Send you optional pollen alerts or newsletters (if you subscribe)
  • Improve and optimize our website performance and user experience
  • Monitor and analyze trends, usage, and activities on the Site
  • Detect, prevent, or address technical issues and security concerns
  • Comply with legal obligations or enforce our terms and policies

We do not sell or rent your personal information to third parties.

3. Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to collect and store information. Cookies help us:

  • Remember your preferences (like ZIP Code)
  • Analyze traffic and user behavior for performance improvements
  • Serve relevant content and ads (via Google AdSense, if applicable)

You can control cookie settings through your browser. Disabling cookies may affect certain features of the Site.

For more information about cookies, visit https://www.allaboutcookies.org.

4. Third-Party Services

A. Google Analytics

We use Google Analytics to measure website traffic and user interaction. Google Analytics collects data such as IP address, location, device, and browsing behavior. Google may use this data to contextualize and personalize ads.

Learn more about how Google uses your data here: https://policies.google.com/technologies/partner-sites

You can opt out of Google Analytics tracking here: https://tools.google.com/dlpage/gaoptout

B. Microsoft Clarity

We use Microsoft Clarity to understand how users interact with our Site. Clarity may record page views, clicks, scrolls, and anonymized interaction data.

For details, visit: https://privacy.microsoft.com/privacystatement

C. Google AdSense

We may display ads served by Google AdSense, which uses cookies to provide personalized ads based on your interests.

To learn more and manage your ad settings, visit: https://adssettings.google.com/

5. Data Retention

We retain your personal data (like email for alerts) only for as long as necessary to fulfill the purpose it was collected for or as required by law. Analytics data is stored according to Google’s and Microsoft’s retention policies.

6. Data Security

We implement reasonable administrative, technical, and physical measures to safeguard your information. However, no transmission over the internet can be guaranteed 100% secure.

7. Your Rights and Choices

Depending on your state, you may have the right to:

  • Request access to or deletion of your data
  • Opt out of analytics and marketing tracking
  • Withdraw consent for email alerts or communications

You can unsubscribe from alerts anytime using the “unsubscribe” link in the email or by contacting us.

8. Children’s Privacy

AllergyAva.com is not directed to individuals under 13 years old, and we do not knowingly collect personal information from children.

9. Changes to This Policy

We may update this Privacy Policy periodically. Continued use of the Site after changes means you accept the revised policy. We encourage you to review this page often for updates.

10. Contact Us

If you have any questions about this Privacy Policy or your data, please contact us at:

AllergyAva
Email: [email protected]
Website: https://www.allergyava.com